The Optimal Blog Post Kills Creativity

Life is really simple, but we insist on making it complicated ― Confucius This post by Seth Godin is 55 words. It is simple. Concise. It is a plan of action. Many blog posts of considerably greater length don't deliver this kind of clarity and direction.  Many people will read it because Seth wrote it, but ...

The Art of Social Media by Guy Kawasaki : A Review

If you are using social media in your business, 'The Art of Social Media' by Guy Kawasaki and Peg Fitzpatrick, should be sitting next to your computer.  It's an indispensable guide packed full of tactics, tips and resources to manage your social media networks like a pro.  You could read and follow dozens of social media ...

How to Maximize WordPress Page Speed

Updated November 20, 2015:  Since publishing this post, I now use WP Rocket, a premium caching plugin. WP Rocket provides a superior result, an extremely streamlined configuration, and doesn't need any additional plugins to achieve great performance. WP Rocket costs $39 and is well worth the value. However, if you are very cost conscious, the method ...

Free Genesis Theme for Newsletter Subscribers

I'm offering a free Genesis child theme for new subscribers who sign up for my newsletter.  I expect to publish the first issue in January 2015.  The bi-monthly newsletter will provide readers with fresh content that will not be published on the website.  It will include a feature story related to website design and development or material related to blogging, ...

Purchasing Your Website Domain Name

This is the first in a series of articles on building a platform that matters based my lessons-learned building and managing websites. If you are getting ready to build your first website, the first step in the process is going to be acquiring a domain name and finding a hosting service.  In this article, I'll cover a ...
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